How to Profit by Giving Your Knowledge Away
Posted July 11th, 2008 by Kaila
No matter what industry you are in, whether you have a plumbing service or an accountancy or a café, you have specialised knowledge -- expertise -- that allows you to do your job.
Share it freely. In fact, give away as much as you can.
"But I can't give my expertise away!" you may cry. "That's what I get paid for!"
Wrong.
You get paid, first and foremost, to satisfy and gratify your customers.
Selling a product or service, and taking money in return, is an objective, tangible act. Satisfaction and gratification, on the other hand, are entirely subjective feelings.
Missing Link is a proud member of the Buy1GIVE1 community. By doing business with us, you provide speech therapy to hearing-impaired children in India. It's all part of improving understanding in the world.
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